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Christine Slocumb from Clarity Quest Marketing talks about Epic Dog Studios

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We’re Not Robots – Use Video to Show Off Your Human Side

We’re Not Robots – Use Video to Show Off Your Human Side

Video Advice

How to Use Videos to Show Off Your Business’s Human Side You’re just as human as your customers are. Your company is built on specific principles, to help people with specific problems – but do your leads have any idea how much you truly care about the products and...
How to Get a Competitive Advantage When You Don’t Know What That Means

How to Get a Competitive Advantage When You Don’t Know What That Means

Business

I am extremely lucky. As the accidental CEO of a small and growing startup, I had a great network of friends and mentors giving me advice. I had moved from software product development into executive management in a matter of months, with little or no practical...
The Power of Social Proof–C’mon, Everybody’s Doing it

The Power of Social Proof–C’mon, Everybody’s Doing it

Branding, Client relations

What’s more likely to get you to buy: An advertisement from Walmart saying “our swim trunks are the best!” Or, a Facebook Live video of a surfer talking about how great his new swim trunks are…the ones he bought from Walmart. Our guess is the second option would...
It’s Official. Today is International Video Day!

It’s Official. Today is International Video Day!

Business, Video Advice

Our calendars are packed with international commemorative days. We’ve got World Laughter Day on January 10, International Sculpture Day on April 24, World Mosquito Day (umm…what?) on August 20, and – probably my personal favorite – World Food Day on October 23. What...
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